Travel retail store fittings

The travel retail sector is a further development of the traditional retail business: airports, railway stations and cruise ships provide opportunities for brands to engage new customers. It is clear, therefore, that the logic and strategies introduced into these stores need to be custom-made unlike traditional stores.
For all brands, travel retail is a market with abundant opportunities where the objective is not just business in terms of sales, but also and, above all, in terms of marketing and visibility.
Being fully aware of the specific aspects of this market, we have established within Gruppo Pozzi a business unit entirely devoted to Travel Retail in order to deal promptly with every temporary and permanent requirement in the sector. In house, we have all the skills and expertise needed in order to operate in this sector: ad hoc certifications, competent personnel who have followed specific training courses and badges to access all main airports.
Gruppo Pozzi is a vital partner for all companies, which wish to hold a distinguishing and top-range position in the travel retail market, by offering both temporary and permanent solutions. Thanks to our thirty years’ experience or more we can provide customised turnkey solutions anywhere in the EMEA regions. We operate from three different offices: Italy, France and Hong Kong in order to be closer to our customers’ needs.
In all our temporary or permanent installations, our team of project managers are aware that the Travel Retail sector follows different kinds of logic compared to the traditional retail sector and that the reference target needs to be clearly defined so as to build the most effective communication and sales strategies for it. Every time we approach a travel retail project we know that we must consider a number of targets: from the businessman to families on holiday, and from Millennials to Generation Z. For brands that invest in these spaces, the opportunities for intercepting and astounding all these targets are infinite: Gruppo Pozzi effectively moulds these ideas by offering innovative projects accompanied by interactive and technological solutions.
Gruppo Pozzi is also a company that has always been conscious of social and environmental sustainability. Sustainability is for us a truly profound, essential and unyielding value. Showing care for every project and every single relationship with suppliers, partners and associates, for over 30 years we have been committed to raising awareness that sustainability should finally be regarded as the main form of respect towards a human being.